Role and Responsibilities
Associate Producer, MKR
Collaborated with Community Health Network team to coordinate pre-interview with patient subject Brittany as a way to introduce our team, familiarize her with the interview questions, and most importantly, ensure her comfortability throughout the production process
Coordinated wardrobe, location, and scheduling details with client, patient family, and third-party videographer for all interview and b-roll footage capture
Edited video in accordance with client scope and goals, namely: 1) communicating the personalized care with which Community Health Network treats their patients, 2) highlighting Community’s NICU, which is uniquely in the same building as their maternity suites, and 3) helping Brittany to tell her story with the respect and sensitivity it deserves
Transformed longform video into several 30- and 15-second cutdowns and resizes optimized for trafficking across social media channels; captioned for accessibility